At the counter
Two seconds.
Your customer shows their code, you scan it.
95% of their customers use it · Thai Express
Turn walk-ins into regulars.
With a customer loyalty programme.
250 partner businesses70'000 customers in French-speaking Switzerland+1M visits measured
Works with Lightspeed.
Developed in Switzerland
What their regulars brought in.
The problem
Keeping in touch with your customers should not be your second job.
You know who comes in every morning and what they order. But telling everyone about something new, the summer hours or today’s delivery, between two services? That is another matter.
67%
struggle to be visible to a local audience nearby.
82%
chose Badger because their customers kept forgetting their loyalty card.
75%
say posting on social media does not deliver the returns they hoped for.
Badger study of 50+ businesses in French-speaking Switzerland.
Your loyalty programme, up and running in minutes.
Drive repeat visits with a rewards programme that fits your till.
With your customers
A balance with you, in an app they already have.
They collect points as they pay, choose their reward, and Badger tells them when it is close. You never have to think about it.
100 sign-ups on day one · Kony Bubble Tea
On your side
See the sales impact.
Your top customers, how often they come back, and the average spend of a loyalty customer against a walk-in.
+25% revenue · La Storia del Caffè
The support
We stay on the end of the phone.
Someone comes out to train your team at the start, you keep the material to train the next ones, and we take over again when your team changes.
Your customers are already part of a community.
70'000 customers across French-speaking Switzerland, 250 businesses, and a balance waiting for them at each one. You do not have to build it: it is already there.
Getting started
What your first week actually looks like.
Everyone promises it is simple. Here is what actually happens, day by day.
Day 1
We set it up with you.
Twenty minutes together: your rewards, their thresholds, your first publication. You install nothing: the app is already on the counter phone.
1 / 7
Day 2
Your team scans.
The customer shows their code, someone scans it. That is all the team has to remember, and a Saturday-night extra gets it first time.
2 / 7
Day 7
You see who comes back.
After a week you have your first regulars identified, how often they come, and your first rewards claimed.
7 / 7
“I was looking for something that would not slow me down during the rush.”
Abdou · PokeMe · Lausanne
Does it slow down my till?
No, it takes two seconds per customer.
Do I have to train my team?
No, the service is very simple. We still run an initial training session, we give you training material, and we pick it up again when your team turns over.
Is it right for my kind of business?
If your customers can come back, yes. Cafés, bakeries, takeaways and restaurants, but also opticians, second-hand shops and gelaterias. What matters is not what you sell, it is that people can return.
Does it work with my till?
Badger runs without touching it: the phone or tablet on the counter is enough. On Lightspeed the integration is native — sales, products and customers sync, and points go out at the moment of payment.
What equipment do I need?
What you already have: the phone or the tablet on the counter. If you have neither, we bring you one.
Will my customers actually use it?
“A customer told us he had found our place through Badger. People love it: no more paper, it is simple and practical. Today almost all our customers use it.” Wanida, Thai Express, Lausanne.
La Storia del Caffè · Delémont
Loris had had enough of reordering paper cards.
Every three months, the same chore: order, print, hand out. And behind it, customers who lost theirs, forgot to show it, or left with a half-full card they would never dig out again.
What he wanted was not one more card. It was being able to change what he offers without reprinting anything, and knowing who really comes back.
“We also saw a rise in add-on sales, thanks to the reward mechanics on offer.”Loris · La Storia del Caffè · DelémontRead his story
- +25%
- in revenue
- ×2
- as many regulars
- 540+
- visits from its best customer
Backed by our friends and partners
Ready to start?
